Microsoft Launches So.Cl Social Media Network

Microsoft Launches So.Cl Social Media Network | Bill Hartzer
By Bill Hartzer
If you are familiar with Pinterest, and Tumblr, then you know how much fun it can be to create a topical board filled with pictures, articles, and videos to.
Bill Hartzer

How to Simplify Your Social Media Content - Salesforce Marketing ...
By Zoe Geddes-Soltess
While Twitter requires that you keep your thoughts to 140 characters or less, the principle of “less is more” also applies to other social networks. We found that Facebook posts with 80 characters...
Salesforce Marketing Cloud

How Do You Sell on Social Media? | Advertising Blender
By Kim Maxon
Now that we've discussed, and made plain, our view of selling on social media, we thought we'd take a look at social media marketing and how you should go about using it to sell your goods and services. See, even though we think you ...
Advertising Blender

Moving Beyond Social Media Tactics to Find Business Value ...
By Sheldon Levine
If you were to believe the recent blog headline “Social Media is a Waste of Time for B-to-B,” then your company may miss an a significant opportunity to create communication that leads to valuable business outcomes. Given the nascent nature ...
Sysomos Blog

Is Life Science Social Media Worth It Yet? Three Tenets Behind Its ...
By Mary Canady
Life science social media is like a pendulum, swinging back and forth between favor and disfavor. Understand its relevance to your business to leverage it.
Comprendia » Blog

Social Media in The City: How sectors compare - Sociagility
By Tony Burgess-Webb
The Social Media in the City report we launched this week looks at the comparative social mediaperformance of the FTSE 100 companies. But we also looked at how FTSE 100 sectors with 3 or more companies perform: to see how average ...

4 Social Media tips to Maintain Online Reputation
By Dhwani Gandhi
In today's competitive business scenario every company needs to maintain a healthy online reputation. Use these SEO tips to help repair your online reputation effectively:
Social Samosa

Nielsen: Significant social media growth driven by mobile - - BizReport
Back in July, 2011, Americans spent around 88 billion minutes each month on social networks. That's nothing compared to how much time was spent on social networks a year on, as a recent report from Nielsen reveals.

news:rewired » Blog Archive » How news groups use social media ...
By Elena Cresci
In a social media-driven world, sources for breaking news can be anyone and can come from anywhere. To create accurate and engaging journalism while covering a quickly developing situation, such as Hurricane Sandy or the Aurora ...

Blab! Media | Blab's 2013 Social Media Resolutions
By admin
2012 has been a crazy year for social media! The London Olympics, war and conflict around the world, a record-breaking IPO, the introduction and growth of Pinterest, a presidential election and multiple natural disasters gave social media ...
Blab! Media

Social Media Marketing Conference 2012 - Las Vegas Day 1 ...
By Jackie Hole
Held in the Aria Resort & Casino Convention Center in Las Vegas, the SMX Social Media Marketing Conference is a two day conference in the SMX Series.
State of Search

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Google Brings YouTube And Google+ Closer

Google Brings YouTube And Google+ Closer Together With YouTube Tab, Easier Sharing Of Uploaded Videos | TechCrunch: "Google continues to integrate its Google+ social network deeper into its wide range of other products. YouTube already has an extensive Google+ integration, but now the two services are getting even closer. Google just expanded the connection between the two by making it easier to share new public videos to Google+ after they are uploaded and by highlighting users’ public YouTube videos on their Google+ profiles. Google is also renaming the Google+ “Videos” tab to “YouTube.” Clicking on this tab in a user’s profile now sends users directly to their YouTube channel. This feature, says Google’s Dom Carr, is meant for “those of you who are aspiring musicians, pundits, comedians, or brands.” By giving users another avenue to their YouTube channels, Carr writes, these users will be able to “grow [their] audience even faster with Google+.”. . ."

one commenter to above article notes issues concerning identity/usability, particularly for business:
"Is there any indication when this feature will roll out to company pages? I'm getting more and more frustrated lately trying to keep clients' Google presence in order and the fact that we are essentially forced to make up fake people really complicates things when doing things like linking Google+ profiles to YouTube channels! It seems that no company has been able to consider the business user right from the start despite the fact that they court marketers like crazy when they launch new products."

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Dana White on the UFC's Social Media Strategy

Dana White Explains the UFC's Social Media Choke Hold: "Over the past several years, UFC President Dana White has transformed the Ultimate Fighting Championship from a violent sideshow into an accepted part of the American sporting mainstream. That image overhaul is thanks in no small part to social media, where the UFC is one of the most successful sports organizations around. White himself is a social powerhouse, too, with more than 2.3 million followers on Twitter. (NFL commissioner Roger Goodell, by comparison, has 345,000.) Well over 400 UFC fighters are active on Twitter, and for good reason -- in 2011, the league became the first to offer athletes bonuses for outstanding Twitter engagement and creativity. The UFC's most-followed fighter, Anderson Silva, now has 2.8 million followers. On Facebook, where it has nearly 1 million likes, the UFC became the first sports organization to stream a live event when it broadcast a series of preliminary bouts for UFC Fight Night 23 in January 2011. Its YouTube channel has more than 333 million total views and the company says its individual videos average more views than the NFL, MLB, NHL and NBA combined. Pinterest and Spotify have become other areas of social emphasis more recently. . . . "

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How To Download All Your Tweets With The New Twitter Archive Service

Step-By-Step: How To Download All Your Tweets With The New Twitter Archive Service: "Gone will be the days of scrolling through pages and pages of your Tweets or Twitter’s clunky search to find something you once posted. Twitter is in the process of rolling out a “Download all your Tweets” feature, which has been formally announced today on the Twitter Blog. To get your archive, go to the Settings area and look for the new “Your Twitter archive” feature . . ."

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Instagram Leaves Twitter Party - Pinterest Shows Up

Instagram out -- Pinterest in?

Pinterest Shows Up to the Twitter Party Just as Instagram Leaves | Wired Business | "If you’re still downcast over the likelihood that your Instagram photos will (probably) never again show up on Twitter’s website or apps, you may get a lift from knowing that Pinterest just added support for Twitter cards (what amounts to a snapshot of the shared content). That’s right, from now on, you’ll be able to see shared pins on Twitter without going to or a Pinterest app. Social media manager and Pinterest power user Kelly Lieberman first noticed the changes. A spokesperson for Pinterest confirmed that the company began limited testing of Twitter cards early last week, before Instagram pulled support. My gut reaction to the news was “Who cares?,” as I’ve never seen someone share a pin on Twitter. Turns out I follow the wrong people, because there are plenty of links to pins on the micro-blogging site. Now Pinterest Twitter cards are popping up as well, where you can expand a tweet to see the pin, the name of the board, and the pin’s description. To see the pin, just click “view photo” on Twitter’s desktop site, or tap a tweet in the Twitter apps. . . ."

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5 Ways Social Media Will Change The Way You Work in 2013

Nothing stays the same -- looking ahead to 2013--

5 Ways Social Media Will Change The Way You Work in 2013 - Forbes: "In the nine short years since Mark Zuckerberg launched, social media has evolved from dorm room toy to boardroom tool. Last year, 73 percent of Fortune 500 companies were active on Twitter, while more than 80 percent of executives believed social media engagement led to increased sales. So what does 2013 hold for social media in the workplace? It looks like many of the big (and sometimes overhyped) promises that have surrounded social media – better insight into customer behavior, improved office productivity with internal networks and, of course, signficant, measurable ROI – will finally begin to bear fruit. Here’s a look at five ways social media will impact the way we work and the bottom line in 2013. . . . "read more here

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Create Pinterest Images that People Will Share

How to Create Pinterest Images that People Will Share | Business 2 Community: " . . . Posting a great image can increase traffic, get you more pins and repins, as well as improve your overall presence on the platform. Fortunately for all of us, we don’t have to spend our time experimenting with what works and what doesn’t. In a recent post off of Social Media Explorer author, Mitt Ray, outlines some excellent advice on creating Pinterest images that people will love to share.
1. Use Relevant Labels on Your Images - Great Pinterest marketing really beings with the images you publish on your blog or website. Ray recommends one of the first things that you need to do is to come up with relevant labels for the images that you publish. When someone pins an image from your website or blog post, a label is automatically generated in that image’s description. “When you give your image a good name, it’ll automatically have a good description when someone pins it,” says Ray. I realize that this may be time consuming, but Ray believes that this is the minimum you should do when posting images on your site.
2. Write a Test Message on top of Your Images . . . "

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Facebook privacy settings and Activity Log updates

Better check your Facebook privacy settings--

Facebook revamps privacy settings and Activity Log, now lets you untag photos en masse | The Verge: "Facebook today announced a revamp of its privacy settings page and Activity Log, which lets you view everything you've ever posted or been tagged in on the social network. Most noticeably, Facebook’s top toolbar now includes a padlock icon for quick access to privacy settings, displayed in FAQ format. The three most commonly asked privacy questions are listed first: "Who can see my stuff?"; "Who can contact me?"; and "How do I stop someone from bothering me?" Clicking any of these links pops you straight into the corresponding privacy settings, where each setting’s language has been made a lot more clear. . ."

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Google+ Communities

Google+ Communities definitely a "plus"--

Google+ Communities for Merchants - 'Net Features - Website Magazine: "Merchants tend to put the majority of their social resources into sites like Facebook or Twitter, but it might be time to shift some of that social focus to Google+. This is because having a profile on Google’s emerging social network makes a brand more visible in the search results. In fact, a study from digital marketing and analytics provider Fathom reveals that only 24 percent of the brands on Millward Brown's 2012 BrandZ list actually triggered a Knowledge Graph entry when searched for on Google, and the information for 92 percent of those entries came directly from Google+." . . .Who should leverage Communities? While any type of Web worker can create a Community, merchants might be the biggest beneficiaries of this new feature. . . .Google+ already has a big impact on the SERPs. Additionally, fostering a community around a brand can help merchants establish authority in their niche, build better relationships with customers and acquire more brand advocates. For example, a pet store retailer can create a Community for local pet owners. Within this Community, members will be able to upload images of their kittens, schedule puppy play dates or participate in a Hangout video-chat for puppy training tips. . . . 

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Google's Lost Social Network?

Google Reader as Google's lost social network--article excerpt below:

Google's Lost Social Network: "One embittered user suggested that Steve Jobs was to blame. In a 60 Minutes interview, Walter Isaacson, Jobs’ biographer, recounted a meeting between Jobs and Larry Page. The Apple founder told the Google founder: “Focus. Don’t be like Microsoft doing products all over the map. Figure out what you do best, and keep it focused.” Whether Jobs intended it that way — or if they took his advice at all — the Google founders decided that fewer products meant better products. Madrigal, the Atlantic writer, thinks that’s misguided, and that Google should foster “the nascent but largely invisible communities it already has.” The sharebros might agree, but even Reader’s disaffected engineers acknowledge the importance of unification. “Google has clearly made its bets with G+, and Reader should be part of those plans,” Shih conceded."

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The 10 worst Facebook mistakes

Great article (excerpt below)--a "must read" for Facebook users--

How to avoid making one of the 10 worst Facebook mistakes | How To - CNET: ". . . #10) Don't let Facebook track you - When it was revealed last year that Facebook was tracking users even after they sign out of their account, the company's response was "trust us," as CNET's Chris Matyszczyk reported in the Technically Incorrect blog. Facebook reportedly altered its tracking cookies subsequently to prevent such snooping, but the Facebook cookies still retain some non-personal information, as researcher Nic Cubrilovic explains on his New Web Order blog. In a post from August 2011 titled "Five ways to avoid being tracked on the Web," I described several browser add-ons that let you allow or delete ads and tracking cookies on a site-by-site basis. The post also explained how to set Internet Explorer, Firefox, and Google Chrome to delete cookies and other trackable information automatically when you close the programs. A post I wrote in June 2011 gives step-by-step instructions for disabling third-party cookies in IE, Firefox, and Google Chrome. Cookie management becomes even more important as Facebook prepares its View Tags tracking program for advertisers, as Josh Constine explains on TechCrunch. . . . "

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Social media impact on retailers' sales uncertain

Social media impact on retailers' sales uncertain
2012 - Retailers may have hit record sales over the shopping weekend from Thanksgiving through Cyber Monday, but the impact of social media campaigns many of them invested in is less certain. Offerpop, which helps retailers including Amazon, Sears and ...

In DC, Social-Media Surveillance Pays Off
Wall Street Journal
These social-media analytics services are already common for businesses such as restaurants and hotel chains that want to go beyond the comment cards most customers ignore. The D.C. experiment suggests governments are beginning to mirror the private ...

Social Media Will Lose Out One Way or the Other
A woman views the Chinese social media website Weibo at a cafe in Beijing on April 2, 2012. China's move to shut down websites and curb rumours of a political coup reveal growing nervousness ahead of the nation's first leadership transition in the ...

Barack Obama takes 'fiscal cliff' battle to Twitter
Times of India
The web-savvy Obama administration launched a social media campaign that asks Twitter users to add the "#my2k" hashtag to messages with examples of what $2,000 means to them. The amount is roughly what a middle-class family of four would have to ...

IDF Social Media Genius Is Also Social Media Idiot
MediaPost Communications
Dratwa, who led the Israeli PR push across social media channels including Facebook, Twitter, Instagram, YouTube, and Pinterest, was recently profiled by Gawker, among other media sites, which probably explains what happens next. Having rocketed (um ...

How Social Media can Foster Brand Loyalty
Business 2 Community
OK so we can all agree to some extent that “yes, social media is a great way to foster brand loyalty.” I'm not going to pretend that this is anything new. There are tons of articles that have been published on the power of social media and how it can ...

Study claims Facebook is full of anxiety, friends increase stress (Video)
According to a report released on Monday by the University of Edinburgh Business School the more social circles a person is linked to online the more likely social media will be a source of stress. Ben Marder, author of the report states: “Facebook ...

5 Lessons Girl Scouts Can Teach Women Entrepreneurs About Social Media
Facebook is great place to engage and interact; Twitter to broadcast and spread your message; YouTube to demonstrate your message and tug at heartstrings; blogging to provide content for other social media to use and search engines to home in on; and...


A Night Life Veteran Bets on Social Media
New York Times
IT was 10:30 p.m. on a recent Saturday, and the Westway, on Clarkson Street in Manhattan's West Village, was practically throbbing. The club would not be open to the public until midnight, but for an hour and a half a private masquerade birthday ball ...

New York Times

Commons committee summons Twitter for privacy study
NDP MP Charmaine Borg says Twitter has not cooperated with the Commons access, privacy and ethics committee's study of privacy issues arising from social media. (Paul Chiasson/Canadian Press). NDP MP Charlie Angus may not need Twitter, but he...

University Turning to Social Media as Comm. Tool
Boston College Chronicle
An informal survey of social media on campus last semester found that more than 300 departments, organizations and individuals tweet, pin, post or blog on behalf of Boston College. That's a lot of messaging. In an effort to bring together social media ...

Boston College Chronicle

Video – The secret weapon for social media
iMedia Connection (blog)
Brands are embracing social media because of its ability to drive web traffic, leads and sales, as well as its inherent SEO benefits. Social media is allowing brands to develop customer relationships and spread their message in a manner that people ...

Social media hysteria
Bennington Banner
During a trip to Washington, D.C., last month, Lindsey Stone posed for a snapshot while making crude gestures. She posted it on Facebook, and soon her life turned upside down. The incident -- and to even call it that is part of the story -- serves to ...

Mulroney: Social media 'revolution' hurting politics
Montreal Gazette
The Right Honourable Club. Only six living Canadians other than Stephen Harper know what it's like to hold the most powerful political office in the land. Some were in the job just a few months; others were there for many years. All share a unique ...

FBI Scours Social Media In Insider Probe
"I will tell you technology will play a huge part, social media, Twitter," April Brooks, head of the FBI's New York field office and a member of the "Operation Perfect Hedge" team that has won more than 60 insider-trading convictions, told Reuters TV ...

Pueblo PD Joins Social Media Ranks
The Pueblo Police Department has joined the rapidly growing world of social media -- including Twitter and Facebook -- in an effort to better provide information to the public. The department also has appointed Sgt. Eric Gonzales as public information ...

Should media regulations also include social media?
Firstpost (blog)
If, as suggested, Lord Leveson presents his report on his seemingly endless inquiry into print press standards in the UK to prime minister David Cameron, expect days and weeks of media hysteria. The rhetoric is already filling endless pages of ...

Firstpost (blog)

Report: The Big Money Is on Social Ads Going Native
E-Commerce Times
Native ads are going to be a driver of growth in social media advertising, according to a forecast by BIA/Kelsey. By mingling sponsored messages with organic content, advertisers believe they can reach more users. "Because these units are richer they ...

Students Can't Be Social Media 'Friends,' Teachers
The public school system's social media policy now prohibits employees from "friending" current students via personal social networks except under special circumstances. The policy does not distinguish between personal accounts and accounts operated ...

Respondents: Social media, cellphone use affect attitudes
Residents seem pleased with the quality of life in Gahanna, but a shift in communications is affecting attitudes toward government, according to results of a recent survey. Dr. Hugh Clark of CJI Research Corp. provided a summary of the resident ...

5 tips for your Instagram cocktail pics
Boston Globe
It may come as no surprise to hear that Instagram is one of the fastest-growing social media applications in the world. A study by the digital business analytics company comScore found that the picture-sharing site surpassed Twitter in active users for ...
Boston Globe

Britney Spears among celebrities investing in social media
Britney Spears is even getting in on the social media game, who is a huge fan of the social mediastart-up Path. Path is, according to their website, a “smart journal that helps you share life with the ones you love.” “Social media has changed the ...

Beware of false social media alerts in SA bushfire season
The Australian
"One of the things that is a feature of emergencies these days is the information that comes throughsocial media," he said. "All of a sudden you'll be hearing (inaccurate or false) things on Twitter and there will be a question whether that is ...

Social Media Marketing: 3 Steps to Creating Great Content
Business 2 Community
Social Media Marketing: 3 Steps to Creating Great Content If you want to be a blogging success, you need to bring traffic to your site. Millions of website exist on the internet, so how is someone going to find your website? The answer is either ...

Business 2 Community

How Social Media Trends Could Affect Annual Conferences
Meetings Net
Jamie Notter and Maddie Grant, co-authors of Humanize: How People-Centric Organizations Succeed in a Social World, asked 505 people this fall about the implementation of social media by their organizations' leadership. While most respondents said their ...

PotomacTech Wire Social Media Outlook 2013 Panel Recap
In The Capital
Yesterday, Potomac Tech Wire held their Social Media Outlook 2013 at the Gannett/USA TODAY Corporate Headquarters in McLean, VA. The event consisted of a keynote, panel and three speaker presentations all focused on bringing us expert viewpoints ...

Facebook removes elbows aka 'nipples' photo mistakenly
Lo and behold; there's a good ending to this story of Facebook censorship. A mere 24 hours after the TOTDUOT image was posted, the social media giant had a change of heart. Not only did it restore the image (pictured here), FB apologized for removing ...

It's all a (Facebook) hoax
Albany Times Union (blog)
Another day, another gripe about Facebook. And, of course, like any warmblooded social mediauser, expressing frustration on said annoying platform is, apparently, the way to go. That is why you've probably seen friends posting about the “New Facebook ...

Social news has role but can't replace journalists
The Australian
The authors note that the first reports on the raid killing Osama bin Laden came from a Pakistan IT consultant who tweeted what he witnessed, and that social media provided a more complete view of the Japan 2011 earthquake and tsunami than any ...

NYT Reins in Jerusalem Bureau Chief's Social Media Use ...
By Alana Goodman
The New York Times has assigned an editor to oversee the social media use of its Twitter-happy Jerusalem bureau chief, Jodi Rudoren, according to its public editor, Margaret Sullivan. This isn't out of nowhere, considering Rudoren's history ...
Commentary Magazine

How to match your message with the right social media site ...
By Dean Berg
You wouldn't use an otoscope o check a heart rate, so why use LinkedIn for patient education? Choose your social media site based on what you're trying to do.
MedCity News

Daniel Radcliffe: Welcome to Social Media! | Daniel Radcliffe | Just ...
By Just Jared Jr
Daniel Radcliffe fans can rejoice because the Harry Potter star has finally joined the world of social media! The 23-year-old ...
Just Jared Jr.

Driving Brand Journalism Through Social Media (Pt 1) - PRNewser
By Patrick Coffee
This week we bring you a special two-part post co-written with Tim Gray, content strategist at online marketing/web design firm Blue Fountain Media. Tim believes that brand journalism is indeed the future of PR–and that the best way to ...

The Top 22 Viral Marketing Tactics You Need in 2013 | Social Media ...
By Adam Torkildson
Whether you're a seasoned social media guru, or someone who has spent some time watching a few cat videos on YouTube, no doubt you've wondered: “What made this video/article/blog/website get shared so much?”.
Social Media Today - The world's...

Microsoft Research, FUSE Labs Internship Opportunities « Social ...
By Andrés Monroy-Hernández
For these positions, we are looking primarily for graduate students from Computer Science, Information Science, Design, and other multidisciplinary fields with a focus on social computing andsocial media. FUSE Labs is a research and ...
Social Media Collective

Social Media Group Gathers for Final Breakfast of 2012 (Photos - Wpta
Fort Wayne, Ind. ( - Business leaders and social media friends from around the area gathered for breakfast and some tweeting Tuesday morning.
INC - News - Local

Social media: to like or unlike? - Cream Blog
By Cream Editorial
By Madison Byrne, iD Experiential Facebook has become a phenomenon since its launch in 2005, followed closely by the explosion of Twitter to the social scene in 2007. The majority of us now seem to be captivated by the need...
Cream Blog - commentary on the...

What Mobile Marketers Can Learn from the Papa John's Lawsuit ...
By steve olenski
With nearly 86 million Americans now shopping on their smartphones, this pronounced shift in consumer behavior is simply too large for retailers to ignore, with the future of their business depending on how well they adapt to the new ...
Social Media Today - The world's...

Ruing Rudoren's Facebook posts, NYT assigns her a 'social media ...
By Philip Weiss
NYT says Jodi Rudoren mistepped in Facebook comments on Palestinian culture: Ms. Rudoren regrets some of the language she used, particularly the expression “ho-hum.

New The 36 Rules of Social Media – Stephen's Lighthouse
By Stephen
The 36 Rules of Social Media. The 36 Rules of Social Media.!/InfiniGraph. Stephen. Posted on: November 28, 2012, 7:03 am Category: Uncategorized. By: Stephen · No comments. Logging In..
Stephen's Lighthouse

Alpha Phi International: Social Media Reminder
By Alpha Phi International Fraternity
So, before you post something derogatory or against Alpha Phi's social media policy, ask yourself this: if my current anonymous profile/account were replaced with my name and personal photo, would I still want Alpha Phi staff, volunteers, ...
Alpha Phi International

Email vs social media marketing | Brennan IT
By Eileen Racca
There are recent stories about Social Media being bigger and having a greater effect on campaign responses than email marketing. This has caused marketers to rethink their str.
Brennan IT

How Social Media Shapes the Conversation Around Israel & Hamas ...
The Israel Defense Forces sophisticated approach to social media positions Israel as a defensive actor in the conflict in Gaza--and shows the medium's power .

The History Of The Top 6 Social Networks

The History Of The Top 6 Social Networks Of All Time - Edudemic: "Well now here’s a fascinating look at the history of social media. From the early days of MySpace (or whatever it’s called now) to the present status of Facebook, it’s all here. It takes a position as being a way to determine if Facebook will survive (only time will tell) or if it’ll turn into something totally different. The following infographic sheds light on the early days of Aol, Yahoo!, Altavista, Myspace, Digg, and Facebook. As you can see, it may be worthwhile examining the rise and fall of each social network to determine the future of Facebook, Google+, and even Twitter. Only time will tell!" Infographic and read more here.

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Social Media Sizing Guide

From LunaMetrics--

Social Media News below

social media - Google News

Facebook - Google News

Google+ OR Google Plus - Google News

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Pinterest - Google News

Twitter - Google News